How to become a wedding planner and make money from it?

Preparation, Contractors, Articles November 15 The Bride

At the very beginning of your preparations, you should decide whether you need a wedding planner, or whether you want to do everything yourself. Today we will talk about the main responsibilities of the organizer and how he can help you prepare.

This article does not encourage the use of the services of an organizer, but describes their main functions and responsibilities. It’s easier to prepare with an organizer – that’s a fact. But each couple decides for themselves how much time and effort they are willing to devote to preparation, and whether they want to do it exclusively on their own.

Who is a wedding planner?

The main function of a wedding planner is to relieve the newlyweds of the hassle, hassle and haste associated with preparing for the wedding. It is this person or agency who, based on their experience and contacts, will be able to facilitate this process for you. Its main tasks are:

  • Drawing up a basic wedding preparation plan, assistance in choosing a concept and color palette
  • Budget optimization and its correct distribution
  • Assistance in choosing a venue for a ceremony and banquet
  • Selection of specialists for the wedding, that is, the entire dream team from stylist to pastry chef
  • Organization of entertainment and recreation areas at a wedding - selection of artists, show programs, technical and sound equipment
  • Resolving all issues with the site administration
  • Selection of a hotel or alternative location for the bride’s preparations and morning shooting
  • Solving transport issues, developing daily timings
  • Help in choosing a wedding look for the bride and groom
  • Help in choosing the look of bridesmaids and groomsmen
  • Wedding day coordination
  • Solving all organizational and force majeure issues on the wedding day and the day before
  • Meeting of contractors on the wedding day
  • Control of food takeout and wedding evening
  • Seeing off guests, monitoring the collection of decor and the departure of the newlyweds from the wedding dinner

Trying on a wedding dress, choosing hairstyle and makeup - all these are pleasant chores that you want to spend time on. But what to do with calculating alcohol, selecting specialists, viewing numerous portfolios and agreeing on working conditions, hours-long trips to sites and endless communication with managers? This is where the organizer comes to the rescue. You enjoy the holiday, and someone creates it!

Wedding planners. How many should there be at a wedding?

The profession of a wedding planner or event coordinator has now become quite famous and popular. Even if a couple decides not to contact a professional organizer and prepare their celebration on their own, the services of a wedding coordinator will certainly be needed. A coordinator is an assistant in all organizational matters, your peace of mind and support. Many brides assign this role to their parents, sister or friend. In our opinion, this is not very fair to loved ones. They, just like you, want to relax on your wedding day, want to rejoice and see your happy faces. But instead, they are forced to run around and resolve issues regarding serving dishes, meeting the cake, paying contractors, etc. Now in the wedding market you can easily find a good wedding coordinator who will take care of all the worries. This service costs an average of 10-15 thousand rubles. But is he able to handle all the worries?!

Of course, a good wedding planner can cope with a number of tasks, but, unfortunately, it is impossible to be in several places at the same time in order to properly control everything. Therefore, the way out of the situation is to involve two or more coordinators. Each of them has their own area of ​​responsibility. The number of coordinators at a wedding depends on the size of the event, the day's plan, the number of contractors and areas of responsibility.

Our agency's policy is that at any wedding there are at least two people working throughout the day. As a rule, one is the couple’s personal assistant, who “takes care” of the bride and groom from early morning until leaving the restaurant. According to the classic scenario, this coordinator comes to the bride early in the morning and performs a number of duties:

- brings a bouquet and other accessories for the photo shoot; -meets the stylist, photographer, videographer, regulates their work. A beautiful location for shooting is jointly selected and a scenario for the meeting of the bride and groom is discussed, if it was not possible to solve this previously; - monitors timing; -helps the bride get ready, calms and supports in every possible way; -meets the groom; -goes with the couple to the registry office, takes care of the “safety” of rings, boxes, documents; -after registration, instructs guests on further actions. This could be a tradition of sprinkling petals, a buffet table, etc. Places them in cars. -if a walk is planned for a photo shoot, she accompanies the couple in all locations. The coordinator always has with him: water, plasters, hairpins and hairspray, threads, medicines (essentials) and other things that young people may suddenly need; -always in touch with other coordinators located on the site. -regulates, together with other coordinators, the appearance of the couple in front of the guests. -during the wedding dinner, the bride and groom can always contact the coordinator with any question or request.

The second wedding manager is on the site from the very morning and regulates the work of decorators, technicians, the arrangement of tables and chairs, taking into account the approved seating arrangement, and other issues related to the readiness of the site for the event. Unfortunately, there are always many such moments. Even if you discuss all the details in advance with the restaurant manager, presenter or, for example, a florist, questions will still arise during the preparation process that require an urgent answer. Elementary, only the on-site coordinator can ensure the quality cleaning of the hall after installation of the decor.

The site is ready, the guests are starting to gather. The Welcome area plays a very important role and forms the first impression of the event. If a guest comes and doesn’t understand where to take off his outerwear, where to put the flowers and what to do, his mood will probably not be at its best. Guests must be greeted, guided and cared for! We had a case where a guest's sleeve cufflink broke and he felt very uncomfortable about it. His wife asked for help and we solved the problem by “getting” a new pair of cufflinks. At weddings with a large number of guests, it is better to place two or more coordinators in the Welcome zone.

A separate area that may be worth assigning a person to is banquet services. This manager monitors the appearance and work of the waiters, the timely serving of dishes and the availability of drinks on the tables. At the end of the event, he keeps a record of the remaining alcohol and expensive products, if necessary.

We want to pay special attention to the on-site registration ceremony, which is so popular at the moment. It is almost impossible to conduct a quality ceremony without the help of coordinators. According to tradition, the bride and groom appear from different sides to the sound of certain compositions. In order for everything to be on time and to the beat of the music, the exit of the young people is coordinated by two, and the ideal option is three people.

A separate coordinator can be assigned to the artists if performances by “stars”, cover bands, dance numbers and other show programs are planned. It all depends on the intensity of the scenario and the scale of the event.

As a rule, professional organizers always assess the scope of work in advance and offer the couple the required number of coordinators. Many coordinators are invited literally for an hour or two (for example, to regulate on-site registration or to meet guests), which makes these positions inexpensive, but significantly improves the quality of the services provided.

The price of a wedding planner's services in Moscow depends entirely on experience and the number of weddings held. It is unlikely that you would want to entrust the organization of your celebration to a newcomer. A true professional will definitely present you with photos from weddings and customer reviews. Remember, you can’t skimp on your own happiness!

Everything has to be perfect, right? Then get ready to plunge into a fairy tale with MARMELAD wedding planners!

Responsibilities of the organizer

The most important and primary responsibility of the organizer is to make your day perfect and give you the opportunity to enjoy the special atmosphere of celebration, warmth and romance. The organizer will help you draw up a plan for your wedding day: he knows the idea of ​​the holiday, its concept, nuances and tricks very well, and will advise how much time should be devoted to this or that part of the celebration.

On the wedding day, the organizer can decide issues such as:

  • Following the timing of the day – organizing the bride’s morning, meeting the team (photographer, stylist, decorator)
  • Registration or control of registration of wedding transport, as well as its timely arrival
  • Delivery or control of delivery of small floristry - bouquet, boutonniere and other accessories
  • Monitoring the work of decorators within the framework of timing and the overall concept
  • Control of the location of printing and wedding details - from ring cushions to glasses
  • Meeting with guests
  • Coordination of ceremony, photo shoot and reception
  • Meeting of other wedding specialists - host, artists, pastry chef
  • Resolving issues with the site administration
  • Organizing correct mutual work between wedding contractors
  • Assistance in delivering flowers and gifts to the newlyweds’ room

The wedding planner is someone you and your fiancé will spend a lot of time with, so look for someone whose tastes and views on the wedding are exactly the same as yours!

Wedding planner - who is he?

In Russia, there is a tradition that the future spouses, their parents or friends take care of organizing a wedding. This approach often does not ensure the proper level of celebration - there is always a risk of forgetting something, and during the holiday itself you don’t want to solve unexpected difficulties and deal with force majeure circumstances. In the West, the role of the organizer is usually performed by wedding planners, who completely remove worries from the shoulders of the heroes of the occasion.

So what is a wedding planner? This is a person who simultaneously performs several functions: plans, organizes and controls the progress of the process. A wedding planner helps organize a dream event for the newlyweds, taking responsibility for the details of the celebration. First of all, he is a professional person who sincerely loves what he does - this allows him to create a real fairy tale.

The only thing required of the bride and groom is to talk about what kind of wedding they want to see and how much they are willing to spend. After this, an experienced specialist will develop and offer several options to choose from, each of which will be implemented only after the approval of the heroes of the occasion. The final decision will be made only when the future spouses are completely satisfied with the scenario of events during the wedding day.

At this point, the planning stage ends, and the main part of the work begins - organization. The manager, taking into account all the details, searches for the venue, hires a photographer, videographer, orders a transfer for guests, if needed, contacts the printing house to print invitations, place cards, menus, purchases the necessary decorations for the banquet hall, and so on. When organizational aspects are taken into account, the manager controls the quality of execution.

The manager is often underestimated, but it is important to understand that his work is the key to high-quality organization of the holiday, making the work easier for future spouses. It’s convenient when someone else does the rough work, and you only approve or disapprove, looking for the right one. For more details, watch the video, which explains why you need a wedding planner:

Support and support

Preparing for a wedding is stressful, and not every bride is able to cope with the flow of information associated with the organization, as well as the many complex issues that must be resolved every minute. A wedding planner will not only help resolve all issues, but will also become a true friend. Psychological support and confidence that everything is going according to plan is exactly what every bride needs.

A huge cloud of tasks that require constant attention, monitoring the implementation of the preparation plan, organizing meetings and all the necessary agreements is something that not everyone can handle, but this is exactly what awaits the bride during preparation. The wedding planner will become not only support, but also a support that will allow you to relax and enjoy the preparation process. Don’t be afraid to call the organizer, even when you just give up and want to talk and get distracted. A good organizer is a good psychologist! The main thing is to observe etiquette when choosing the time to call.

Lifesaver

Wedding day. Excitement, trepidation and haste - these three emotions overcome any bride on the most magical day. And it is they who sometimes lead to force majeure situations that can arise out of nowhere:

  • The place for the wedding ceremony suddenly found itself in the epicenter of a rainstorm
  • Wedding cake delivery delayed due to car breakdown or traffic jam
  • The groom forgot his documents for his morning visit to the registry office
  • A button came off on a wedding dress, etc.

For any bride, each of this news can be shocking and very upsetting. But if you still decide to trust the wedding planner, then the solution to these problems will not take long to come. Of course, the organizer will not erase traffic jams from the city’s roads, but he will be able to slightly change the schedule of the wedding program or send new transport for the long-awaited sweets. He will be able to organize a new site for the ceremony and help sew on the ill-fated button. He always has dozens of necessary and important contacts at his fingertips - phone numbers of stylists, taxis, photographers and decorators - just one call from the organizer will save you from headaches and solve even the most complex problem.

What are his responsibilities?

The main responsibility of the manager is to think through, plan, organize and control the course of the wedding day from A to Z. The first stage is preparatory. On it, a specialist meets with the bride and groom, discusses the details of the celebration, helps choose a wedding date, and tries to understand what the future spouses expect from the holiday. This stage covers a long period of time because it involves solving many issues.

It is extremely important that the couple is able to convey exactly how the future spouses see the wedding - will it be a touching, sweet, homely event with the closest people or an elaborate, pompous celebration. It is also necessary to decide what kind of wedding the wedding will be: classic or subordinate to a certain style. The host may suggest ideas regarding the topic.

If the wedding is held in the summer, a specialist can offer the option of on-site registration - then with his help, taking into account the experience of holding such events, the location is selected. We definitely discuss options for a wedding banquet hall that is ideal for the number of guests and the budget of the newlyweds. It is separately specified where the photo shoot, video shooting will take place, in what style, for how long.

Once a restaurant or other venue is selected, the manager hires entertainers, a host, musicians and other people who will entertain guests during the event. The script is developed almost to the minute. A few more responsibilities of the manager during the preparatory phase:

  • Development of a holiday menu.
  • Order a wedding cake.
  • Determination of the required amount of alcohol, selection and purchase.
  • Gives answers to all questions that newlyweds have.
  • Hires a florist to prepare the bouquet and other accessories.
  • Orders a motorcade.
  • Preliminarily calls all the people who provide services for a high-quality wedding.

But the most labor-intensive stage is considered to be the wedding day - the second stage, when the manager uses all his strength and knowledge to make the holiday perfect. He controls the arrivals of the makeup artist, stylist, florist, route, coordinates the guests at the registry office, helps during the photo shoot, meets the performers and presenters, checks the equipment in the banquet hall, accepts the wedding cake, and seats the guests. The manager removes responsibilities and worries from the shoulders of the heroes of the occasion.

Proven team

By contacting a wedding planner, you will not only get a carefully thought-out day, but you will also be able to find all the specialists necessary for a stylish and beautiful holiday. An experienced organizer always has a treasured list of proven professionals with whom he has worked or seen them at work, and whom he can safely recommend.

Listen to the opinion of the organizer, even if you have already chosen a team - he will be able to tell you about the pitfalls of a particular site, the disadvantages or advantages of the work of photographers or videographers, the nuances of working with decorators and florists. Working with a reliable team, the organizer can guarantee the quality of work and the impeccable result that you will receive on your wedding day.

Benefits of planning a wedding with the help of a wedding planner

In this paragraph we will tell you about the advantages of the services of a wedding planner:

  • Due to the extensive experience of the wedding planner in conducting wedding celebrations, the newlyweds will save their time. Since the newlyweds do not have experience in holding wedding celebrations, the wedding planner is quite knowledgeable about the services of certain professionals, as well as their approach to work. With the help of a wedding planner, the process of preparing for the wedding celebration will go faster and will allow you to enjoy the pre-wedding mood;
  • Saving money. Many newlyweds spend large sums on one or another stage of preparation for the wedding event. An example would be choosing a wedding car, decorating a wedding banquet with appropriate decorations, etc. With the help of a wedding planner, the newlyweds will bypass financial expenses that can be put aside for their honeymoon;

  • Many brides, due to the fact that they cannot decide on one or another decision for holding a wedding event, become depressed due to lack of time or funds. The wedding planner will help resolve the most important organizational issues of the wedding event in a short time, taking into account the taste preferences and wishes of the newlyweds.

A wedding planner is the person who will help organize an unforgettable wedding celebration. When talking with such a professional, it is important to take into account his communication style, adequacy and creativity. If the wedding planner listens carefully to your wishes and offers his own ideas, then you should definitely resort to his services. But you need to start searching for such a manager several months before the wedding event. If your views do not coincide on certain issues, then you should not despair and become depressed. You can turn to another specialist who could satisfy your needs and give positive emotions not only to you, but also to your invited guests.

Time manager

A prerequisite for a well-organized holiday is a detailed action plan, which takes into account not only tasks, but also the dates for their completion. It is the organizer who will carefully ensure that the stages of wedding preparation proceed gradually, without delays or missed deadlines. He will be able to remind you about the meeting with the stylist, make sure that the florist receives a timely reminder of the order, the guest list is sent to the decorator on time, and the restaurant receives a detailed menu for the banquet.

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